PROTECTING TRAVELERS
FROM HIDDEN CARBON
MONOXIDE RISK
A Travel Safely Initiative for Airport Retailers
Eliminate carbon monoxide poisonings for all, especially when traveling, by increasing awareness and product availability for travelers everywhere.
Our mission is guided by our 3 core pillars:
Eliminate carbon monoxide poisonings for all, especially when traveling, by increasing awareness and product availability for travelers everywhere.
CO poisoning is silent, odorless, and deadly – yet under-recognized by travelers. Common scenarios include:
Hotels with poor HVAC maintenance
Short-term rentals with gas appliances
Boats, marinas, vacation excursions
Generators or portable heaters in outages / cold destinations
Travelers assume destinations are safe – they often aren’t. Awareness is low, but receptivity to education and tech travel solutions is high.
Airport Retail Merchant
Sales & Education Opportunity
A new airport retail category – Travel Safety Tech
Combining passenger education with high-margin, low-complexity products.
Portable CO Monitor by our trusted partner: Kidde
Explore Kidde’s resource on travel and carbon monoxide safety
Compact, reliable, travel-friendly design
Experienced supply chain partner – standard replenishment
No hazmat, refrigeration, or regulatory burden
Complementary items: Travel safety cards, checklists
(Simple Roll-Out, Flexible and Light-Touch Engagement)
Bronze
(Education Retailer)
Awareness signage, digital content, travel safety cards
JWHLF Provides:
Global product availability, POS materials, signage, PR templates, social media toolkit, airport briefing support.
Airport Retailer Provides:
Awareness signage, digital content, travel safety cards
Silver
(Safety Access Retailer)
+ Product placement, staff talking points, seasonal campaigns
JWHLF Provides:
Global product availability, POS materials, signage, PR templates, social media toolkit, airport briefing support.
Airport Retailer Provides:
Shelf/display space, staff training, optional campaign participation.
Gold
(Travel Safety Leader)
+ Full activation, PR/certification, co-branded sales & marketing campaigns
JWHLF Provides:
Global product availability, POS materials, signage, PR templates, social media toolkit, airport briefing support.
Pilot Program Scale:
Shelf/display space, staff training, sales & marketing campaign activations. Three to five test locations, 90 to 120-day trial period, full roll-out once successful.
Increasing legislative momentum (e.g. hotel / short-term rental mandates)
Growing travel wellness & safety awareness
2025 media highlights (WSJ, CBS, TravelWeekly, etc.) underscore urgency
Enhance traveler safety with these tools:
Download Our Initative Brochure: Full details on the program
JWHLF Safe Travel Checklist: A handy guide for packing and prevention.
Prevention Tips from Kidde:
Join us in advancing innovative solutions, promoting safety standards, and honoring Johnny’s legacy by preventing future tragedies caused by carbon monoxide poisoning.